Leading the Fundraising Charge

Leading the Fundraising Charge

Usha Menon & Dr Tan Bee Wan

16 & 17 Mar 2021
09:00 AM - 05:00 PM

Mandarin Orchard Singapore

Fundraising in Singapore has been heavily disrupted by COVID-19, and face a new reality amid the pandemic. Learn how to thrive and build long-term sustainability with a robust fundraising plan in this VCF-supported seminar.

Programme Overview

Fundraising in Singapore has been heavily disrupted by COVID-19, with Community Chest and National Volunteer & Philanthropy Centre (NCSS) reporting drops in donations for charities across various sectors in 2020. Facing a new reality amid the pandemic, charities have pivoted towards digitisation of large-scale fundraising activities, but a robust, forward-looking fundraising plan is necessary for them to survive and leverage opportunities presented by stakeholders in the fundraising ecosystem. 

Supported by NCSS’s *Voluntary Welfare Organisations-Charities Capability Fund (VCF), the seminar will address three critical actions to help your organisation thrive and build long-term sustainability:

1. How best to structure your organisation to support changes as a result of the COVID-19 pandemic.
2. How board members and staff should work collaboratively to develop an action plan to be agile in times of crisis.
3. How you can improve the culture of philanthropy in your organisation and ensure the organisation has a solid case for support.

Led by Usha Menon and Dr Tan Bee Wan, their working experience and knowledge in the fundraising and philanthropy space ensures that you leave with a fundraising plan that enables your organisation to fully leverage schemes presented by the government, such as Tote Board’s Enhanced Fund-Raising Programme ending March 2020, especially crucial as more beneficiaries come to you for assistance during these trying times.

*80% or up to SGD $1,000 VCF funding.

Learning Outcomes

At the end of the course, you will learn how to:

1. Understand how fundraising and philanthropy are crucial for organisational development and sustainability.
2. Relate fundraising strategies to motivations, needs and strategies of the organisation.
3. Devise strategies for effective fundraising outcomes.
4. Assess what is required to build and sustain strategic philanthropy.
5. Develop a practical fundraising plan for implementation and strategically relaunch your fundraising efforts.

Programme Trainer

Usha Menon is Executive Chairman of Usha Menon Management Consultancy, an international training and consultancy service that works exclusively with the nonprofit and social service sectors across Asia. Specialising in leadership, strategy, fundraising and philanthropy, Usha brings a wealth of multi-country experience, expertise and insights garnered over the past 30 years.

She has recently curated and authored chapters in the recently launched “Global Best Practices for CSO, NGO and Other Nonprofit Boards”, published by Wiley/Board Source and has collaborated with the National University of Singapore’s Centre for Social Development Asia (CSDA) to launch Singapore’s first Exploratory Studies on Fundraising Practices, with a focus on the Health, Social and Welfare sectors.

Usha Menon also collaborated with fundraising experts globally, to bring Global Fundraising: How the world is changing the rules of philanthropy which won the Cause Plane’s Choice Award for Top Non-profit Book for 2015 and the Skystone Prize - a prestigious US award in philanthropy.

Usha is one of Asia’s leading bloggers, sharing non-profit sector insights and observations regularly through her blog Asian Insights many of which are translated by capability building entities in Japan, China and Germany.

Dr Tan Bee Wan is a social worker, social entrepreneur, lecturer and consultant. She is also the Executive Chairman of Integrative Learning Corporation Singapore, an international consulting & management development group and ACE Seniors, a social enterprise with the mission of empowering 50+ year old and enabling them to remain relevant and a source of inspiration for their community.

Prior to leading Integrative, she was the Executive Director of the Singapore Council of Social Service and Community Chest of Singapore and CEO of Tsao Foundation.

She is adjunct associate professor for NUS social work department to introduce and teach social entrepreneurship and social innovation courses to final year, honours and Master students. Bee Wan had been an adjunct lecturer for SUSS and NUS Business School; designing and teaching social leadership, social innovation, social enterprises and CSR, fundraising and philanthropy for its Master programmes.

Bee Wan graduated with a Ph.D. from the National University of Singapore and Master of Social Work from the University of Wisconsin-Milwaukee, USA. Her Ph.D. dissertation is titled, “Research Study on the Trends and Patterns of Corporate Giving to Charities in Singapore.”

Usha Menon

Dr Tan Bee Wan


Programme Conduct

As fundraising success depends on organisation-wide efforts from the leadership of the board to the dedication of front-line staff, the course is most effective with participation of senior management, board rooms and fundraising departments.

The course will be conducted at Mandarin Orchard Hotel.

Programme Fees


S$926 (After VCF)

S$1,926 (Standard)


Closes 1 Mar 2021

S$605 (After VCF)

S$1,500 (Standard)


S$1,605 (After VCF) for 3+1 pax
*Free for 4th participant

S$4,815 (Standard)

Price includes 2 days training and materials.

Prices include prevailing GST.

Got a Question?


36 Armenian St


Singapore 179934


Email: learn@integrative.com.sg

Tel: +65 6536 8860
Fax: +65 6536 8870

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